SEO & GEO Optimization

GEO, Generative Engine Optimization, is the practice of structuring your brand's content and data so AI tools like ChatGPT, Gemini, and Perplexity cite you directly in their answers. Traditional SEO targets Google's blue-link results instead. More people now use AI assistants for research and recommendations alongside, or instead of, a search bar, so a brand that AI tools cannot find or trust misses part of that audience.

It depends on your starting point: a brand with no online history takes longer than one refreshing an already-indexed, reasonably authoritative site. As a rule of thumb, SEO shows initial movement on easier keywords in roughly 6 to 10 weeks, with the bulk of ranking gains arriving over 3 to 6 months and compounding through 12 months as content depth and backlinks build. GEO has no reliable timeline: AI assistants answer from a mix of what the model learned in training and what it retrieves live, and these refresh on different schedules. Pages that are indexed and well sourced can start appearing in retrieval-based answers within weeks, while changes to what a model learned in training can take far longer and are outside the control of any agency. We report what we measure rather than promise a date.

GEO involves creating authoritative, well-structured content that AI engines can understand and trust. We focus on E-E-A-T signals (Experience, Expertise, Authoritativeness, Trustworthiness), structured data markup, brand mention campaigns, and making sure your content is discoverable on the sources AI models draw from, like Wikipedia, Reddit, and major publications.

No ethical agency can guarantee specific rankings, because search and AI algorithms change constantly and no agency controls them. What we do commit to is a transparent, proven methodology and honest monthly reporting on your Google rankings, organic traffic, and AI brand visibility so you always know where things stand.

Our combined SEO and GEO packages start from ₹20,000 per month, depending on industry competitiveness, website size, and goals. Contact us for a free audit and a custom quote tailored to your business.

A technical SEO audit checks Core Web Vitals and page speed, crawlability and indexing status, mobile usability, structured data and schema markup, XML sitemaps, and internal linking structure. We flag every issue by priority so you know exactly what is costing you rankings versus what is a minor cleanup.

Yes. Local SEO is one of our core SEO capabilities: Google Business Profile optimization, local citation building, review strategy, and map pack visibility. It is especially valuable for service businesses and multi-location brands competing for "near me" searches.

GEO doesn't replace SEO; it works alongside it. SEO earns visibility on Google's results page, while GEO aims to get your brand cited inside ChatGPT, Gemini and Perplexity answers. Both rest on overlapping fundamentals (quality content, structured data, topical authority), but success in one doesn't automatically transfer to the other, so we run them as parallel workstreams. Because people use both search and AI assistants to research and compare, we recommend covering both, scoped to your budget.

Yes, a good share of our SEO and GEO clients are early-stage startups building organic visibility from scratch. We prioritize differently for a startup than for an established brand: quicker-win, lower-competition keywords first, alongside GEO groundwork so the brand starts appearing in AI answers even before Google rankings mature.