ThinkSuiteHomeAboutProjectsAI News
AI Tools
All AI Tools →
Lead Generation
Content Marketing
Video StudioSoon
Voice AISoon
Image StudioSoon
Services
All Services →
Software DevelopmentWeb DevelopmentMobile App DevelopmentCustom SoftwareSaaS Products
Digital MarketingSEO & GEO OptimizationSocial Media MarketingGoogle & Meta AdsContent Marketing
Branding & DesignUI/UX DesignBrand IdentityGraphic DesignProduct Design
AI & AutomationAI Tools DevelopmentChatbot SolutionsWorkflow AutomationAI Marketing Systems
Media & AdvertisingIndoor AdvertisingOutdoor AdvertisingInfluencer MarketingPR Campaigns
Consulting & GrowthStartup ConsultingBusiness StrategyGrowth PlanningMarket Research
Products
All Products →
ThinkVirtualWavCartVisibilityThinksuite
Contact
Home/Digital Marketing/Google & Meta Ads
Google Ads Meta Ads

Google & Meta Ads Management

You know the feeling: watching the ad spend tick down in real time while the leads column stays empty. Most budgets get burned on poor targeting, weak creative, and campaigns nobody is actually watching. ThinkSuite is an in-house, Google certified PPC agency that builds and manages full-funnel campaigns across Google and Meta, so every dollar you spend is working toward a lead you can actually follow up on.

Get Free Ads Audit See Capabilities
In-HousePPC Specialist Team
WorldwideCampaigns, Managed In-House
FullFunnel Coverage
GoogleCertified Partner
How It Works

Your Google Ads Agency, Two Powerful Platforms.

Google Ads captures buyers who are ready. Meta Ads creates awareness in those who will be. We run both, so you own the full funnel.

G
Google Ads
Search · Display · YouTube
Certified Partner
best digital marketing agency indiaSearch
Sponsoredthinksuite.in › ads
ThinkSuite, Google Certified PPC Agency
In-house team managing Google and Meta Ads for brands worldwide. Free campaign audit.
Sponsoredcompetitor.co › ppc
PPC Management Services, Competitor Co
Run Google Ads campaigns for your business...
anotherco.in › ads
Google Ads Management, AnotherCo
Expert paid search campaigns for startups...
High-Intent Clicks → Your Landing Page
+
Meta Ads
Facebook · Instagram · Reels
TS
ThinkSuite
Sponsored
Stop wasting your ad budget. Our PPC specialists build Google & Meta campaigns with full spend transparency. 🚀
Every Rupee, Tracked
GOOGLE · META · CERTIFIED
THINKSUITE.IN
Stop Wasting Ad Budget →
Book a Call
Age 25 to 45Business OwnersIndiaLookalike
Brand Discovery → Lead Generation
Full-Funnel Coverage, Search Intent + Social Discovery
What We Offer

Our Google and Facebook Ads Management Stack

Switch platforms to explore every capability, from search to social.

Capture buyers on Google Search, Display, YouTube & Shopping

#1
Search Ads

High-intent keyword campaigns that capture buyers the moment they search, built with the tight-budget discipline that Google Ads management for small business accounts needs. Negative keyword lists, match types, and Quality Score optimization.

Reach
Display & YouTube

Visual brand campaigns across Google Display Network and YouTube pre-roll. Reach customers who match your ideal buyer profile.

ROAS
Shopping Ads

Product feed optimization and Smart Shopping campaigns for e-commerce brands. Show your products to buyers with purchase intent.

AI
Performance Max

Google's AI-driven campaign type that automatically serves ads across Search, Display, YouTube, Gmail and Maps from one campaign.

Live
Bid Optimization

As a full-service PPC management agency, we run real-time Smart Bidding strategies, Target CPA, Target ROAS, and Maximize Conversions, aligned to your specific business goal.

Full
Conversion Tracking

Pixel setup, GA4 integration, call tracking, and goal verification so every rupee of spend is attributed to a real business outcome.

Google vs Meta

Understanding the Difference

Google Ads
Meta Ads
User Intent
High, actively searching
Low to medium, passive browsing
Ad Formats
Text, Display, Video, Shopping
Image, Video, Reels, Stories, Carousel
Audience Method
Keyword & intent-based
Interest, demographic & behaviour
Best Funnel Stage
Bottom-funnel (ready to buy)
Top & mid-funnel (awareness → interest)
Result Timeline
Leads within days
Brand impact in 1 to 3 weeks
Min Budget
₹20,000/month (recommended)
₹15,000/month (workable start)
Who We Work With

Any Industry. Any Scale. Any Need.

From a local business to a global brand, from a bootstrapped startup to an established enterprise - we adapt completely to your goals, market, and budget. If you have customers, we can build for you.

E-CommerceHealthcareReal EstateEducationFinance & BFSIHospitalityFood & BeverageLogisticsFashionManufacturingLegal ServicesAutomotiveMedia & EntertainmentTravel & TourismAgricultureNon-ProfitIT & SaaSConsultingRetailStartups+ Many More
EXAMPLE USE CASES
E-Commerce & D2C

Google Shopping ads, product feed optimization, dynamic remarketing for abandoned carts, and Meta catalog campaigns. Scale revenue without scaling headcount.

Shopping AdsCatalog AdsCart Recovery
Real Estate

Location-targeted search ads for property buyers, lead form ads on Meta, and video ads for new project launches. Qualified site visit bookings at scale.

Location TargetingLead FormsProject Launch
Healthcare & Clinics

Appointment booking ads on Google Search, local service ads for clinic visibility, and awareness campaigns for specialized procedures or health checkups.

Appointment AdsLocal AdsAwareness
Education & Coaching

Course promotion ads, exam season campaigns, lead generation for consultations, and YouTube ads for academic content creators.

Course PromotionLead GenYouTube Ads
B2B & SaaS

LinkedIn-style targeting on Meta for decision-makers, Google ads for high-intent software keywords, and demo booking campaigns.

Demo AdsB2B TargetingHigh Intent
Food & Hospitality

Location-based ads targeting nearby customers, Google Maps visibility, event promotion ads, and seasonal campaigns around peak booking periods.

Local AdsMapsSeasonal Campaigns
How We Work

Our 4-Step Process

1
Audit

Review your existing ad accounts, audience targeting, historical performance, and landing pages to identify quick wins and structural issues.

2
Strategy

Define campaign structure, budget allocation, audience strategy, and creative brief. Set KPI targets before a single rupee is spent.

3
Launch

Build and launch campaigns with conversion tracking verified, audiences segmented, and creative variations ready to test from day one.

4
Optimize

Weekly bid adjustments, creative rotation, negative keyword updates, and budget reallocation to continuously improve ROAS and lower CPA.

Common Questions

Frequently Asked Questions

What is the minimum monthly ad budget you recommend?
For Google Search Ads in India, we recommend a minimum of ₹20,000 to ₹30,000 a month to get statistically meaningful data. For Meta Ads, ₹15,000 a month is a workable starting point. These figures are ad spend, separate from our management fees, and we adjust the recommended minimum based on your market and platform costs if you are advertising outside India.
How long before we see results from Google Ads?
Google Search Ads can generate leads within the first week if your landing page and offer are solid. Optimization typically takes 2 to 4 weeks to show compounding improvements as we accumulate real conversion data and refine targeting.
What is the difference between Google Ads and Meta Ads?
Google captures demand: your ads appear when someone is actively searching for what you offer. Meta creates demand: your ads interrupt the scroll and build awareness before someone even knows they need you. Together they cover the full marketing funnel, from first discovery to final decision.
Do you manage both Google and Meta Ads or just one?
We manage both, and running both together is almost always more effective because the two platforms work at different funnel stages. Google closes buyers who are already looking. Meta builds the interest that eventually turns into a Google search.
Who owns the ad accounts?
You always own your Google Ads and Meta Business Manager accounts, we simply request admin access to run campaigns. If you ever stop working with us, your full history, audiences, and conversion data stay in your accounts. There is no lock-in.
How do you report results?
You get a live dashboard connected to both accounts that you can check any time you want. We also send a weekly written report covering spend, impressions, clicks, leads, cost per acquisition, and return on ad spend, along with our analysis and next week's plan.
What's included in your PPC management service?
Our PPC management covers campaign structure and keyword strategy, ad copywriting and creative, bid strategy and budget pacing, conversion tracking setup, negative keyword maintenance, and weekly performance reporting. It's a full management service, not just bid adjustments, we own the account's performance end to end.
How is Google Ads management different for a small business versus a large enterprise?
Small business accounts need tighter budget discipline since every rupee of wasted spend matters more proportionally. We focus on narrower, higher-intent keyword sets and stricter negative keyword lists rather than broad-match campaigns built for enterprise budgets that can afford to test wide before narrowing down.
How is your management fee structured for Facebook and Instagram ads?
We quote management fees separately from your ad spend, usually a flat monthly retainer or a percentage of managed spend depending on account size. Your ad budget goes entirely into the platform, we never take a hidden markup on media spend, and we share the exact fee structure after understanding your target budget.
What is a good ROAS for Meta ads?
It depends entirely on your margins, a 2x ROAS might be excellent for a low-margin FMCG brand and unprofitable for a premium product with thin unit economics. As a general benchmark, most e-commerce brands target 3x to 4x ROAS to cover product cost, ad spend, and operations, but we calculate your specific breakeven ROAS before setting any target.
Google Ads vs Facebook Ads, which is better for lead generation?
Google Ads generally wins for lead generation because it captures people already searching with intent, someone typing 'best CRM for small business' is closer to converting than someone scrolling Instagram. Meta ads can still generate leads well through lead forms and retargeting, but they usually work best as a complement that builds the awareness Google Search later converts.

EXPLORE RELATED SERVICES

SEO OptimizationSocial Media MarketingAI Marketing SystemsContent Marketing
Let's Work Together

Your Meta Ads Agency Stops Wasting Your Ad Budget

Every rupee your ads waste is a rupee that didn't buy a customer. Let our certified PPC specialists build campaigns that generate qualified leads and measurable revenue.

Start Your Project View All Services